End-to-End New PR Thinking

Core Innovation

ALLWEB3 replaces the traditional agency model with a decentralized protocol where:

• Smart contracts automate campaign execution

• Oracle networks verify performance cryptographically

• Success mints as tradable SPC NFTs

• Creators capture 90-94% of value (vs 20-30% traditionally)

The $67B PR Inefficiency Crisis

Problem	Annual Cost	Root Cause	ALLWEB3 Solution
Resource Monopoly	$24B	4A agencies control distribution, charge 300% markups	Open marketplace, transparent pricing
Effectiveness Black Box	$38B	67% of campaigns cannot prove ROI	Oracle-verified attribution, SPC certificates
Payment Chaos	$3.8B	Net-90 terms, 23% disputes	Smart contract escrow, KPI-based release
Talent Misallocation	$1.2B	Top 1% capture 60% of budgets	On-chain reputation (CVPI)